About the Event: A Leading Hub for E-commerce Innovation in Europe
The E-commerce Berlin Expo 2025, held on February 19–20 at STATION Berlin, was one of Europe’s largest and most influential trade shows dedicated to the future of digital commerce. With over 11,000 attendees, 290 exhibitors, 150+ expert speakers, and 32 masterclasses, the event brought together leaders, innovators, and visionaries shaping the e-commerce landscape.
It served as a launchpad for discussions on AI-driven personalization, headless commerce, omnichannel experience, and more, defining what’s next for global e-retailers and technology providers.
NTQ Europe at the Expo: Empowering the Next Generation of Digital Commerce
As a Global Trusted IT Service Provider, NTQ Europe joined the event to showcase real-world innovations that address today’s most critical digital commerce challenges. At Booth B1.10 – Hall 4, we introduced our Next-Gen Development Center Model, a delivery framework designed for scalable growth, seamless integration, and high-performance outcomes.
We proudly presented a full-service portfolio including:
- Custom Software Development: Full-cycle IT consulting, product architecture, integration, and modernization for e-commerce and fintech systems.
- AI Consultation & Implementation: End-to-end AI integration, from conversational AI and recommendation systems to data-driven customer analytics.
- Shopify Migration & Customization: Data migration, function migration, custom app development, UI/UX auditing, and ongoing managed services.
Backed by 900+ developers, 300+ English-speaking project managers, and 300+ certifications in Cloud, PMP, and ISTQB, our offerings are built for impact.
Workshop Highlight: AI in Action – Real Demo, Real Results
Our exclusive workshop, “AI-Powered Shopping Experiences: Practical Insights for Online Retail and B2B Commerce”, was one of the most engaging sessions at the expo.
The live demo of NTQ AI Assistant showcased how AI enhances digital commerce from both front-end and back-end:
- Customer service automation
- Smart product search and personalization
- Behavior-based recommendations
- Internal process optimization
Visitors were impressed by the solution’s immediacy and flexibility, validating NTQ’s positioning as a go-to partner for practical AI applications in retail and e-commerce.
Strong Presence, Stronger Connections
Over two days, our team, led by CEO Phil Tran Ho Phuong, Senior AI Consultant Long Lanh, and BD Director Minh Dang, engaged with hundreds of attendees. Our booth became a go-to spot not just for tech discussions but also for its unique cultural hospitality – serving authentic Vietnamese coffee, which received rave reviews from visitors.
We also hosted QR-scan consultation giveaways, offering tailored solution exploration for prospective partners and clients.
Exclusive Interview Series: Expert Voices from the Expo Floor
NTQ Europe launched a 3-part interview series featuring industry leaders redefining e-commerce to enrich our participation further. These insights provide a broader view of innovation, AI, and strategic thinking, reshaping the future.
Episode 1: Rethinking E-commerce Experiences with Michael Türk (Spryker)
Michael Türk, VP Solution Engineering at Spryker, dives into how AI, composable commerce, and user-centric innovation are redefining the online shopping journey.
Episode 2: Building a Beauty Brand with AI – Martina Stanev (CEO, Petit Croche)
Martina shares her entrepreneurial journey and how she’s using AI to optimize operations and elevate customer experience for her e-commerce-first beauty brand.
Episode 3: Scaling Big Retail in the Digital Age – Mihai Irinel Popescu (ex-Galeria, Esprit & Metro)
Mihai reveals key strategies large retailers can adopt to stay agile, efficient, and growth-oriented through AI and automation.
Looking Ahead: From Berlin to the Future
- NTQ Europe leaves E-commerce Berlin Expo 2025 with:
- New partnerships with forward-thinking digital brands
- A deeper understanding of client pain points and solution alignment
Renewed commitment to pushing the boundaries of digital commerce through AI and intelligent engineering
Digital commerce is evolving faster than ever – and NTQ Europe is here to help you stay ahead. Whether you need to build a next-generation e-commerce platform, integrate AI into your operations, or migrate and scale your Shopify presence, we are your trusted technology partner for long-term success.
Digital commerce is evolving faster than ever – and NTQ Europe is here to help you stay ahead. Whether you need to build a next-generation e-commerce platform, integrate AI into your operations, or migrate and scale your Shopify presence, we are your trusted technology partner for long-term success.
Let’s connect and explore how our tailored IT solutions can help your business enhance customer experience, optimize internal processes, and unlock new revenue streams in the digital economy.
- Schedule a free consultation with our digital commerce experts
- Explore our success stories and client case studies
- Start your next digital transformation project with NTQ Europe
